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An industry-leading taxi service app that helps travelers get taxis 24/7 without delays or uncertainties
Rush-hour traffic in the U.S is quite famous, so are their efficient taxi networks that ply all over major cities. The National Taxi Service(NTS) has been a key player in innovating taxi fleet service in the U.S since the early 1980s.
RideYellow, a popular ride app from NTS has been operating in 11 states partnering with local taxi fleets. The app is a loved choice for a great many users to conveniently book or call cabs at the tap of a button. But as customers increased tremendously, they realized a crucial problem that required urgent attention: managing daily traffic without any lag whatsoever.
I have been working with NeoITO for over 3 years now. They played an important role in ideating and building our platforms. They are some of the best developers I ever worked with and I enjoyed working with them. I wish I had you guys here as my own team. Thank you for everything you have done.
An app that caters to users across several states unquestionably requires loads of user data to be processed on a daily basis. With the existing infrastructure, it was tough for RideYellow to manage all the incoming data and cater to all incoming user requests.
What’s more, as the incoming data gets uncontrollably immense, the service that could be delivered becomes that much slower. That’s when we were approached to bring in a well-needed technology upgrade for the RideYellow platform
There were 3 real obstacles to be addressed before RideYellow could help a wider range of audiences and be fast at the same time.
Serving thousands of customers a day requires responsiveness and >99% uptime at any given moment, so designing and implementing the app revamp within the least amount of time became our primary objective
RideYellow was previously built on its own infrastructure. We wanted to improve it to provide realtime support for all of its users. Implementing an autoscaling ecosystem and fully migrating to a serverless architecture were the major challenges we saw in improving the app. Our team was able to reshape the app experience to help a wider range of users easily adopt RideYellow for their daily commuting needs
NeoITO improved RideYellow’s app performance by 25% and reduce overall operational costs by over 33%
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Waitwhile has seen tremendous growth scaling our revenues by 5X and tripling our number of paid customers. NeoITO has been a great development partner and an important contributor to our success.